How-To-Create-A-Lead-Magnet PDF + EPUB

First, we better reveal what a lead magnet is. You know those

freebies you get for subscribing to a list? Those are lead magnets.

They’re something offered as a free gift or enticement in

exchange for an email address. And they’re the easiest, fastest

way to build a list of target subscribers.

Remember this: The goal of any lead magnet is to convert

traffic into leads.

While it’s true you can throw just about anything together and

call it a lead magnet, it’s also true that the better (and more

targeted) the lead magnet is, the easier it will be to build a

profitable list.

A lead magnet doesn’t make money by itself. Yet working as your

front line ambassador, they can be extremely lucrative.